Jacob Rangel – 2024 Copywriter, Prompt Engineer, Storyteller. From writing and directing award-winning short films, to Co-founding Prompt Krafter, an AI App company, Jacob seeks creative challenges wherever his curiosity commands. As the Senior Copywriter at a philanthropic Napa Winery, he’s using custom AI tools to help him be more creative, and efficient, delivering world-class marketing ideas. A sought-after speaker in the field of prompt engineering, Jacob helps teams understand how AI can bring more intelligence and impact to their day-to-day operations. With his unique blend of storytelling and AI skills, Jacob is dedicated to sharing the benefits of artificial intelligence while acknowledging that humanity must institute safeguards at every step. He’s currently learning his first coding language, Python, to create richer, more complex AI sub-agents to help him on his mission.